Some words way overdue. From 2018 to 2022, we had the pleasure of copywriting for the team at the cycling apparel brand 7mesh. The scope of our work extended from their...
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Something mostly visual: Our design for the refreshed Dario Pegoretti site. An image-led identity that speaks to the culture and craft of the brand and its 'Bottega' in Verona, Italy,...
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It's the e-commerce question of our time: How can brands build meaningful relationships with their customers? Or, to put it another way, how can brands evolve beyond momentary transactions and...
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We live in a golden age of possibility for direct to consumer business. It’s never been easier to be seen and to sell to customers in all four corners of...
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Maybe it’s just us, but talking about the work we do isn’t easy. It should be the simplest thing in the world: You help a client, see them grow, tell...
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We're often asked for e-commerce copywriting tips, and we don't mind one bit. In our previous lives as e-commerce retailers, we placed content at the centre of our business from...
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Faced with the thought of starting a blog, e-commerce owners might justly wonder what advantages it will bring, how often they should post, and indeed, what they should write about...
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Bloated from the nog and nursing a sore head, if we have good intentions for the new year, it seems that we do our level best to meet January in...
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In the world of e-commerce, so much is written about how to take better care of the customer, that the poor old store owner tends to get left out of...
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If you own or run an e-commerce store and have questions about lifecycle email marketing - what it is, what is it for, and how to get started in a...
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With cashflow pressure an uncomfortable and unwelcome presence, it’s no wonder that retailers are quick to hit the discount button; clearing unloved inventory like so much snow on the front...
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There’s plenty of hooey spoken about e-commerce SEO, that so-called black art of online retail, search engine optimisation. What can seem complicated, obscure and difficult to learn, is, in fact,...
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