Something mostly visual: Our design for the refreshed Dario Pegoretti site. An image-led identity that speaks to the culture and craft of the brand and its 'Bottega' in Verona, Italy,...
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It's the e-commerce question of our time: How can brands build meaningful relationships with their customers? Or, to put it another way, how can brands evolve beyond momentary transactions and...
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We live in a golden age of possibility for direct to consumer business. It’s never been easier to be seen and to sell to customers in all four corners of...
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Faced with the thought of starting a blog, e-commerce owners might justly wonder what advantages it will bring, how often they should post, and indeed, what they should write about...
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Bloated from the nog and nursing a sore head, if we have good intentions for the new year, it seems that we do our level best to meet January in...
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In the world of e-commerce, so much is written about how to take better care of the customer, that the poor old store owner tends to get left out of...
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If you own or run an e-commerce store and have questions about lifecycle email marketing - what it is, what is it for, and how to get started in a...
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With cashflow pressure an uncomfortable and unwelcome presence, it’s no wonder that retailers are quick to hit the discount button; clearing unloved inventory like so much snow on the front...
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There’s plenty of hooey spoken about e-commerce SEO, that so-called black art of online retail, search engine optimisation. What can seem complicated, obscure and difficult to learn, is, in fact,...
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From adding your awesome new logo to filling out contact details and config settings, starting to populate and build your e-commerce store is an instantly gratifying process. In these early...
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With a whole world of potential customers out there, it’s pretty natural to want to enable full multi-language e-commerce in your store. But before saying 'Bienvenido' to new business, there...
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Ideas tend to create a rush of activity & excitement. In the heady early days of a new project, getting to grips with the pure mechanics of an idea can...
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